Net Protections Inc. (Headquartered in Chiyoda-ku, Tokyo; CEO: Shin Shibata, “Net Protections”) has signed a Memorandum of Understanding with Bridge Motion Tomorrow Co., Ltd. (Headquartered in Shinagawa-ku, Tokyo; CEO: Shigehiro Shimamoto; "BMT"), who provide IoT solutions to hotels and more, to work as cashless payment and DX promotion partners in local communities. Net Protections is also happy to announce a comprehensive agency agreement with Bridge Motion Tomorrow effective from March 2022.
With the conclusion of the agreement between the two companies, Net Protections' "atone", a payment platform well-known for the user-friendliness and clarity, will become available on the mobile multi-payment terminal "Mr.Hunt01" provided by BMT. This alliance will make atone available at approximately 10,000 businesses nationwide in Japan equipped with Mr.Hunt01 terminals, including in shopping districts, taxis and more, across various regions and industries.
Overview of Partnership
Mr.Hunt01 by BMT is a mobile terminal that facilitates a range of cashless payments, including e-money, credit cards, and various code-based payments, all in one unit. This partnership will combine the expertise of both companies to work together to promote atone at businesses where Mt.Hunt01 is available, and to introduce Mr.Hunt01 at brick-and-mortar locations offering atone. To expand the use of atone in local communities, the two companies will also jointly implement proposals to local governments (prefectures and municipalities) and hold briefing sessions for businesses in each region to promote cashless payments that do not require credit cards and drive forward DX.
Going forward the companies will continue to envision potential ways of collaborating together in a strong partnership.
About atone
atone is a cardless Buy Now Pay Later (BNPL) payment service known for its easiness and clarity. Through the point reward system, merchants can reach 4.9 million non-credit card users (※), contributing to the improvement of the new acquisition, LTV, and repurchase rate. It can be introduced in various industries such as E-Commerce, digital content, and even physical stores with reasonable service fee. Users can consolidate their purchases into a single invoice in the month and pay in the following month. Also, 0.5% of the purchase is rewarded as NP point and can be used for discounts. Customers can use atone immediately with a simple sign-up and easily check the usage status and purchase history any time on the app.
For further information regarding atone：https://atone.be/(Japanese Only)
※Source: Company information.The number of NP members (excluding the withdrawing member) as of Sep. 2021.）
About Net Protections, Inc.
Net Protections, Inc. is a pioneer company in Buy Now Pay Later (BNPL) services in Japan and is leading the market with the largest market share (※1). In 2002, Net Protections launched its first service, NP Atobarai, a BNPL that guarantees risk-free transactions for businesses and provides a deferred payment for customers in Japan for the first time. In FY2020, NP Atobarai’s annual transaction volume has hit the growth rate of 116% compared to the previous fiscal year. NP Atobarai is used by numerous enterprises with over 15.8 million unique users in Japan (※2) and has processed more than 280 million transactions to date. In 2011, Net Protections released NP Kakebarai, a BNPL service for BtoB. NP Kakebarai has grown 127% yearly and played a role as the dominant BtoB payment service in Japan. In 2017, Net Protections launched atone, BtoC BNPL service with membership benefits that offers better shopping experience. In 2018, Net Protections released AFTEE, BtoC BNPL service in Taiwan. Net Protections has accumulated transaction data and knowledge since its first service launched, which has enabled it to build a sophisticated credit screening system and solid operation skills. Net Protections always pursues creating a society where everyone can do business safely and easily.
【Company Name】
Net Protections, Inc.
【CEO】
Shin Shibata
【Website】
https://corp.netprotections.com/
【Business Outline】
BtoC E-Commerce BNPL Payment Service “NP Atobarai”（”Buy Now Pay Later (BNPL)” Service）
BtoB BNPL Payment Service “NP Kakebarai”
BtoC BNPL Payment Service “NP Atobarai air” for day-to-day services
BtoC BNPL Payment Service with membership benefits “atone”
BtoC BNPL Payment Service in Taiwan “AFTEE”
Point Reward Program: NP Point Club
【Founded】
January, 2000
【Capital】
JPY 100 million
【Headquarter】
SUMITOMO FUDOSAN KOJIMACHI FIRST BUILDING 5F, 4-2-6 Kojimachi, Chiyoda-ku, Tokyo 102-0083 Japan
※1）Calculated based on the estimated size of BNPL market in Japan of JPY882 billion in FY2020 and the aggregate of GMV of NP Atobarai and atone in FY2020 of JPY360 billion. The estimated size of BNPL market in Japan is provided from Yano Research Institute “Online Payment/Settlement Service Providers 2021”
※2）The number of individual unique users of NP Atobarai based on the matching of duplicative names and phone numbers during FY3/2021 (April 1, 2020 to March 31, 2021).
Overview of Bridge Motion Tomorrow Co., Ltd.
【Company Name】
Bridge Motion Tomorrow Co., Ltd.
【Headquarter】
SG Square 7th floor, 7-7-7 Nishigotanda, Shinagawa-ku, Tokyo, 141-0031
【Founded】
March 3, 2000
【CEO】
Shigehiro Shimamoto
【Business Outline】
IoT solutions for hotels and hospitals (development and sales of guest services utilizing STBs)
Sales of mobile multi-payment terminal "Mr.Hunt01" and expansion of affiliated stores
Payment settlement agency services
QR payment gateway services
Development of payment apps
Operation of unstaffed cashless convenience stores
For further information regarding BMT：https://www.bmt.jp/(Japanese Only)
For further information regarding Mr.Hunt01：https://mrhunt.jp/(Japanese Only)
Direct any inquiries regarding this release to:
Net Protections PR
Email: pr@netprotections.co.jp
