Net Protections, Inc. (headquartered in Chiyoda-ku, Tokyo; CEO: Shin Shibata; “Net Protections”) is pleased to announce the launch of business matching in partnership with The San-in Godo Bank, Ltd. (headquartered in Matsue, Shimane; President: Toru Yamasaki; “San-in Godo Bank”).
Starting April 26, Net Protections and San-in Godo Bank will support customers with business efficiency and digital transformation by utilizing Buy Now Pay Later (BNPL) services such as NP Atobarai and NP Kakebarai.
Background and purpose of the partnership
The society and economy has undergone a major transformation over the past few years, with changes in work styles and the inflation surge due to the spread of the COVID-19. At the same time, declining birth rate, aging population, and shrinking population are in progress especially for non-central regions of Japan, creating an environment that requires companies to work more effectively in areas such as digital transformation in order to tackle these issues. In particular, the San-in region, which is San-in Godo Bank's main business area, is a so-called "advanced problem area" with a declining population, falling birth rate, and aging population.
The two companies have agreed to begin a business matching, with the aim of resolving customers’ issues on the spot and supporting digital transformation with BNPL services with risk assurance. Through its BNPL services, Net Protections will contribute to business growth by improving business efficiency and stabilizing cash flow.
Net Protections and San-in Godo Bank will continue seeking further possibilities for collaboration with this strong partnership.
About the BNPL service
About the San-in Godo Bank
[Company Name]
The San-in Godo Bank, Ltd.
[Representative]
Toru Yamasaki, President
[Website]
https://www.gogin.co.jp/
[Business Description]
・Banking services
・Leasing services
・Other related businesses
[Founded]
July 1st, 1941
[Capital]
JPY 20.7 billion
[Head Office]
10 Uomachi, Matsue, Shimane
About Net Protections, Inc.
Net Protections, Inc. is a pioneer of Buy Now Pay Later (BNPL) services in Japan. In 2002, Net Protections launched its first service, NP Atobarai, a BNPL that guarantees risk-free transactions for businesses and provides a deferred payment for customers in Japan for the first time. NP Atobarai is used by numerous enterprises with over 15 million users (※1) and has surpassed 340 million transactions as of March, 2022. In 2011, Net Protections released NP Kakebarai, a BNPL service for BtoB. NP Kakebarai has grown 130% yearly and played a role as the dominant BtoB payment service in Japan. In 2017, Net Protections launched atone, BtoC BNPL service that can be used at not only e-commerce, but also digital content and physical retailers. In 2018, Net Protections released AFTEE, BtoC BNPL service in Taiwan.
【商号】
株式会社ネットプロテクションズ
（株式会社ネットプロテクションズホールディングス(東証プライム、証券コード7383)グループ）
【代表者】
代表取締役社長 柴田 紳
【URL】
https://corp.netprotections.com/
【事業内容】
後払い決済サービス「NP後払い」の運営
企業間決済サービス「NP掛け払い」の運営
訪問サービス向け後払い決済サービス「NP後払いair」の運営
新しいカードレス決済「atone（アトネ）」の運営
台湾 スマホ後払い決済「AFTEE（アフティー）」の運営
ポイントプログラムの運営
【創業】
2000年１月
【資本金】
１億円
【所在地】
〒102-0083 東京都千代田区麹町4丁目2-6 住友不動産麹町ファーストビル5階
※1）2021年４月１日～2022年３月31日における「NP後払い」の利用者のうち、氏名・電話番号の双方が一致する利用者。
Direct any inquiries regarding this release to:
Net Protections PR
Email: pr@netprotections.co.jp
