Net Protections Inc. (headquartered in Chiyoda-ku, Tokyo; CEO: Shin Shibata; “Net Protections”) is pleased to announce that our Buy Now Pay Later (BNPL) service, atone, is now available on GMO Cloud EC, a customizable e-commerce site building platform provided by GMO MAKESHOP Co., Ltd. (headquartered in Shibuya-ku, Tokyo; CEO: Kazuyoshi Mukaihatake; “GMO MAKESHOP”). This integration leverages the high scalability of GMO Cloud EC combined with the customer convenience offered by atone, contributing to increased sales and maximized customer experience for e-commerce businesses.
Background and Purpose of This Integration
GMO Cloud EC is designed to support diverse business growth with extensive customization capabilities, offering the flexibility and high scalability required for models such as specialized reuse and auction sites, B2B transactions, marketplace structures, and OMO. Meanwhile, atone is a BNPL service that requires no user registration and can be used easily with just a smartphone or email address, providing peace of mind by allowing customers to pay after receiving their products. By meeting the needs of users who do not have credit cards or wish to avoid complex payment procedures, it significantly helps prevent cart abandonment. Through this integration, e-commerce businesses using “GMO Cloud EC” can now seamlessly add the convenience and added value provided by atone—including a user-friendly payment experience and a points reward program—on top of their high-performance and flexible EC platform. Discussions with several e-commerce businesses regarding atone adoption are already underway, and the service will be made available sequentially.
About atone
atone is a BNPL service available for both online and in-store purchases. Users can complete their purchases immediately and pay later without registering a bank account, credit card, or adding funds. For merchants, atone helps reduce cart abandonment by making checkout easier for customers who might otherwise leave without completing their purchase. In physical stores, atone supports cashless payments even for customers who have credit cards but prefer not to use them. Additionally, atone’s reward points program makes it easier for merchants to attract new customers and encourage repeat purchases.
For more information about atone: https://atone.be/ (Japanese only)
About GMO Cloud EC
GMO Cloud EC is a cutting-edge cloud-based e-commerce solution that delivers the flexibility of a SaaS platform while still accommodating unique and highly specific business requirements. It supports a wide range of business models—including B2C, B2B, single-item D2C, auctions, reuse, marketplace development, and OMO—and can flexibly meet advanced, fully customizable specifications. The platform adopts a headless architecture, allowing businesses to easily add or modify front-end sites and sales channels even after the system is built. Features and security updates are applied automatically, reducing operational workload while ensuring safe and stable EC site management. Legal and regulatory changes are also handled on the service side, minimizing the risk of missing compliance updates. By combining the latest cloud technology with high customizability, GMO Cloud EC supports corporate growth and business expansion.
For more details: https://www.cloudec.jp/(Japanese Only)
About Net Protections, Inc.
Company Name: Net Protections, Inc.
Representative: Shin Shibata, CEO
Website: https://corp.netprotections.com/en/
Business description: Provision of Buy Now Pay Later (BNPL) services
Founded: January, 2000
Capital: JPY 100 million
Head Office: Sumitomo Fudosan Kojimachi First Building 5th Floor, 4-2-6 Kojimachi, Chiyoda-ku, Tokyo 102-0083, Japan
About GMO MAKESHOP Co,Ltd
Company Name: Net Protections, Inc.
Representative: Kazuyoshi Mukaihatake, CEO
Website: https://www.makeshop.co.jp/
Founded: September 22, 2004
Capital: JPY 50 million
Head Office: Cerulean Tower 26-1 Sakuragaoka-cho, Shibuya-ku,
Tokyo 150-8512, Japan
Direct any inquiries regarding this release to:
Net Protections PR
Email: pr@netprotections.co.jp
