Net Protections, Inc. (headquartered in Chiyoda-ku, Tokyo; CEO: Shin Shibata; "Net Protections"), provider of the BtoB Buy Now Pay Later (BNPL) service, NP Kakebarai for Salesforce, has partnered with OPRO Co., Ltd. (headquartered in Chuo-ku, Tokyo; President: Kazunori Satomi; "OPRO"), provider of the subscription management service, Soasc, to streamline the operations of subscription providers.

Overview of Soasc x NP Kakebarai for Salesforce

OPRO and Net Protections, under a comprehensive partnership in BtoB transactions, aim to support the long-term growth of companies by leveraging the strengths of both services. With this system connection, BtoB subscription companies will be able to manage opportunity, quotations, billing, and payment status on Salesforce.
With billing information linked from Soasc to NP Kakebarai for Salesforce, the system automatically issues invoices from NP Kakebarai for Salesforce. Received payment management and reminders are also supported, allowing the user to outsource the billing process and focus on their business.



Comments from both companies

Shun Akiyama, Executive Officer of Net Protections
We are incredibly pleased to announce the system connection on the Salesforce Sales Cloud with OPRO in a comprehensive partnership. By mutually promoting and expanding the services provided by our company, OPRO, and Salesforce, we look forward to offering DX solutions for our customers. We will continue to collaborate in a wide range of areas to provide services that meet the needs of our customers.

Junichi Yoshida, Executive Officer & Sales Consulting General Manager of OPRO
OPRO sincerely welcomes this partnership with Net Protections. The deepening collaboration between OPRO, the provider of Soasc which works seamlessly on Salesforce, and Net Protections, the provider NP Kakebarai, will enable us to provide solutions of even greater value. We are confident that these activities will meet the demands of our customers strategically engaged in DX promotion, and OPRO will continue to contribute to service innovation that leads to true customer success.

About NP Kakebarai

NP Kakebarai is a BtoB Buy Now Pay Later (BNPL) service that guarantees risk-free transactions and enables to reduce the complicated billing/payment process between merchants and their clients through credit screening, billing, collection, payment confirmation, and payment reminder. With NP Kakebarai, businesses can outsource and digitally transform the whole billing process, thus it is able to reduce unnecessary operations and boost productivity. In addition, NP Kakebarai's sophisticated credit screening system which does not rely on the traditional Credit Bureau, accurately detects delinquency risk while maintaining a high approval rate, thus merchants can easily handle SMEs, even individual businesses while preventing risks. Therefore, it contributes to merchants’ sales increase and market expansion, also improvement of cash flow for clients for its flexible payment deadline. As of 2021, NP Kakebarai has annual transaction of JPY 75 billion, used by more than 410,000 companies, as 1 out of 8 companies in Japan makes their payment with NP Kakebarai(※1). NP Kakebarai will continue to be dedicated to providing the service creating a sustainable environment in which all stakeholders can challenge and grow more freely.
For further information regarding NP Kakebarai: https://np-kakebarai.com/(Japanese Only)

※1) Based on “Report of the 2019 Basic Survey on Small and Medium-sized Enterprises“ which estimated the number of Japan enterprise to 3.59 million and the number of companies using NP Kakebarai.

About Soasc

Soasc is a cloud sales management service that supports the operations of companies that have started or are considering starting a subscription business by visualizing operations and establishing a workflow. Salesforce Sales Cloud connection enables visualization of MRR(※2), ARR(※3), and churn rates through a centralized management dashboard for flexible opportunity, pricing, contracts, billing, and sales forecasting in the subscription business.
For details, visit: https://www.opro.net/products/service/soasc/(Japanese Only)

※2) Monthly recurring revenue
※3) Annual recurring revenue

About Net Protections, Inc.

Net Protections, Inc. is a pioneer company in Buy Now Pay Later (BNPL) services in Japan and is leading the market with the largest market share (※4). In 2002, Net Protections launched its first service, NP Atobarai, a BNPL that guarantees risk-free transactions for businesses and provides a deferred payment for customers in Japan for the first time. In FY2020, NP Atobarai’s annual transaction volume has hit the growth rate of 116% compared to the previous fiscal year. NP Atobarai is used by numerous enterprises with over 15.8 million unique users in Japan (※5) and has processed more than 280 million transactions to date. In 2011, Net Protections released NP Kakebarai, a BNPL service for BtoB. NP Kakebarai has grown 127% yearly and played a role as the dominant BtoB payment service in Japan. In 2017, Net Protections launched atone, BtoC BNPL service with membership benefits that offers better shopping experience. In 2018, Net Protections released AFTEE, BtoC BNPL service in Taiwan. Net Protections has accumulated transaction data and knowledge since its first service launched, which has enabled it to build a sophisticated credit screening system and solid operation skills. Net Protections always pursues creating a society where everyone can do business safely and easily.

【Company Name】
Net Protections, Inc.
(Net Protections Holdings, Inc. [Code: 7383, Prime Market of Tokyo Stock Exchange] Group)
【CEO】
Shin Shibata
【Website】
https://corp.netprotections.com/
【Business Outline】
BtoC e-commerce Buy Now Pay Later (BNPL) service, NP Atobarai
BtoB BNPL service, NP Kakebarai
BtoC BNPL service, NP Atobarai air for individual day-to-day operations
BtoC BNPL service with membership benefits, atone
BtoC BNPL service in Taiwan, AFTEE
Point reward program, NP Point Club
【Founded】
January, 2000
【Capital】
JPY 100 million
【Headquarter】
SUMITOMO FUDOSAN KOJIMACHI FIRST BUILDING 5F, 4-2-6 Kojimachi, Chiyoda-ku, Tokyo 102-0083 Japan

※4)Calculated based on the estimated size of BNPL market in Japan of JPY 882 billion in FY2020 and the aggregate of GMV of NP Atobarai and atone in FY2020 of JPY 360 billion. The estimated size of BNPL market in Japan is provided from Yano Research Institute “Online Payment/Settlement Service Providers 2021”
※5)The number of individual unique users of NP Atobarai based on the matching of duplicative names and phone numbers during FY2020 (April 1, 2020 to March 31, 2021).

Direct any inquiries regarding this release to:

Net Protections PR
Email : pr@netprotections.co.jp

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