Net Protections, Inc. (headquartered in Chiyoda-ku, Tokyo; CEO: Shin Shibata; "Net Protections") has deployed a strategy of investing in partner companies to expand the scale of its business. To kick off the initiative, Net Protections has invested in a third party allotment of new shares by SUPER STUDIO, Inc. (headquartered in Meguro-ku, Tokyo; CEO: Kohsuke Hayashi; "SUPER STUDIO").
Objectives of the Investment
Net Protections launched NP Atobarai, the first risk-free guaranteed Buy Now Pay Later (BNPL) service in Japan, and has ever since supported domestic businesses, mainly in the area of e-commerce, in terms of their payment operations. In order to support the further growth of its member stores, Net Protections has been searching for an initiative that would support the inherent growth of partners beyond payments.
Net Protections has collaborated with many partners to date, the capital investment in its partner companies for more versatile enhancement of its value, allows the company to provide even greater support.
As the first step, Net Protections has invested in a third party allotment of new shares issued by SUPER STUDIO, a DtoC total solutions company that provides the e-commerce mission critical system, ecforce, and operates under the mission of maximizing the customer experience for all people involved in services and products.
Starting with this initiative, Net Protections will promote capital investment with partners in various industries, including online shopping cart providers, and maximize the value delivered to member stores and users.
Comments from Shin Shibata, CEO of Net Protections
We have collaborated with various partners to achieve business growth for our member stores in the e-commerce market so far. Starting with this initiative, we hope to build stronger relationships with online shopping cart providers and many other partner companies, and contribute to the development and growth of the industry.
About Net Protections, Inc.
当社は国内 BNPL 決済サービスのパイオニアです。2002年より、日本で初めて未回収リスク保証型の後払い決済サービス「NP後払い」の提供を開始し、2020年度の年間流通金額では前年比約16%の成長率、年間ユニークユーザー数（※1）が1,580万人に達し、2021年3月までに累計取引件数が2.8億件を突破するまでに至りました。2011年より、同サービスにより培った独自の与信ノウハウとオペレーション力を企業間取引向けに展開した「NP掛け払い」の本格販売を開始し、2020年度の年間流通金額では前年比約27%の成長率で伸長しています。2017年には、購買体験がこれまでより快適になるやさしい後払い決済「atone（アトネ）」の提供を開始しました。さらに2018年には、台湾においてもスマホ後払い決済サービス「AFTEE（アフティー）」をリリースしました。当社はこれらの事業運営によって高い技術と豊富な実績に基づいた与信とオペレーションが構築されており、決済サービスを通じて誰もが安心かつスムーズに商取引できる社会の実現を目指しています。
【Company Name】
Net Protections, Inc.
(Net Protections Holdings, Inc. [Code: 7383, the Prime Market of the Tokyo Stock Exchange] Group)
【Representative】
Shin Shibata, CEO
【Website】
https://corp.netprotections.com/en/
【Services】
BtoC e-commerce Buy Now Pay Later (BNPL) service, NP Atobarai
BtoB BNPL service, NP Kakebarai
BtoC BNPL service for on-site services, NP Atobarai air
BtoC cardless BNPL service, atone
BtoC BNPL service in Taiwan, AFTEE
Point reward program, NP Point Club
【Founded】
January, 2000
【Capital】
JPY 100 million
【Head Office】
Sumitomo Fudosan Kojimachi First Building 5th Floor, 4-2-6 Kojimachi, Chiyoda-ku, Tokyo 102-0083, Japan
※1）The number of individual unique users of NP Atobarai based on the matching of duplicative names and phone numbers between April 1, 2021 to March 31, 2022
Direct any inquiries regarding this release to:
Direct any inquiries from media regarding this release to:
Representative：Nakahori
TEL：+81-3-4588-6843
MAIL：pr@netprotections.co.jp
